Welcome to Optima Consultancy & Marketing plc.
About Us Print E-mail

Optima Consultancy and Marketing is a duly registered company that provides consultancy, advisory and support services to local and international businesses entities that are or already engaged or planning to partake in Ethiopia’s economic opportunities.

First Quote Our mission is to optimize your business product and service utilizing legal, professional and viable workable consultation Second Quote

Optima’s experienced team assists its clients in identifying appropriate assessment, methods and recommends the best means to project investment decision and implementation.

Are you earnestly planning to look into business opportunities in Ethiopia? Are you seeking sound advice and practical application on a business venture in the burgeoning Ethiopian economy? If so, Optima is ready to assist you with all its resources.

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Our services Print E-mail

Optima’s experienced team can assist you throughout the lifecycle of your business venture: from market research and opportunity assessment, to registering with appropriate government agencies and helping you establish strategic business partnerships, through product marketing and final implementation.

“…firms are strongly advised to appoint local agents to represent their products and services in Ethiopia.”

- US Commercial Service’s 2008 Country Commercial Guide for Ethiopia

 

Optima can help your business develop a market entry strategy, and seek out the right local partners to help. While the Ethiopian government’s policies are very supportive of investment, having a solid understanding of the application of trade law can be the difference between success and failure in your venture.

 

Optima’s team has experience:

  • Working with importers to provide market analysis of competition, logistics planning, and locally appropriate branding strategies.
  • Helping exporters work with local producers and manufacturers, and financial and legal experts to minimize costs and take advantage of government programs aimed at boosting trade.
  • Guiding investors to seek out unique opportunities in the rapidly growing Ethiopian economy.
  • Assisting public sector clients to improve on-the-ground implementation of grant programs.


Optima – Your Key to Success in Ethiopia

Optima will provide your organization with international caliber consulting and marketing services, with the inside information only a locally owned business can provide. All this without the international-caliber consulting fee!

Your success in investing, trading, or implementing your project in Ethiopia is our goal. To find out more about the business and investment opportunities in Ethiopia, contact Optima today, and get started on the path to success!

Optima Consultancy and Marketing, PLC
Phone:  + 251-11-515 30 31 | E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
http://www.optima.com.et

 
The African Chamber of Commerce Conference Print E-mail
Coming soon to Addis Ababa,  Ethiopia:

The Ethiopian Chamber of Commerce and Sectoral Associations (ECCSA) in collaboration with the African Union is organizing a historical conference on the development and future prospective of the African Chambers of Commerce. 
This historic moment will be captured at the upcoming conference on November 25 and 26 titled “Private Sector: A venue for Africa’s Renaissance” in Addis Ababa, Ethiopia.
This conference strives to enhance the role of the private sector on the continent. The role of the private sector in African development is critical; without the private sector the vision of a growing and prosperous Africa cannot materialize.
Imagine!! Organizing the African chambers to have “one platform, one voice, one vision”--to see a competitive and independent Africa -free of aid –could only be achieved if we all strive to develop the private sector. 
You are cordially invited to join us and make history — the unification of a strong, independent, and visionary Continental Chamber that surely will benefit all Africans.

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Optima consultancy and marketing Print E-mail

Ethiopia is a vast, complex country of 77 million people, rich in natural resources and opportunities for business investment. While the potential is great, the challenges for businesses wishing to enter the market are also great. There are over 80 different languages spoken in Ethiopia, market data is difficult to obtain, and the bureaucratic process for launching a new enterprise can be daunting.

Optima Consultancy and Marketing removes these barriers, and opens up the opportunities of Ethiopia to your business. Optima’s consultancy, advisory and support services assist local and international businesses that are new to Ethiopia or hoping to expand their current activities.

Optima also provides services to public sector clients and NGOs working in health and development. Optima can help you reduce costs, while improving your program’s effectiveness and sustainability. Optima is uniquely situated to help establish public-private partnerships, and tap into Ethiopia’s network of indigenous NGOs and small businesses.


The Opportunity

"Ethiopia has been among the top ten U.S. markets in sub-Saharan Africa over the last several years.”
- US Commercial Service’s 2008 Country Commercial Guide for Ethiopia 

Businesses looking for opportunities to venture into Africa will find the right destination in Ethiopia. Predominantly agriculture-oriented exporter, Ethiopia is rapidly diversifying its economy, making impressive gains in the past few years.

The GDP has been registering sustained growth of 7% or more in recent years. Currently, there are huge opportunities in agriculture, manufacturing, mining, tourism, construction, telecom, IT, energy, health, education and other services. Whether you are a small, medium, large company, now is the time to invest in Ethiopia. Optima Consultancy and Marketing is the right company to help you succeed.

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